Before attempting more advanced forms of social media marketing, it's necessary to have at least a basic understanding of how the different platforms work.

Start by learning the basics of social media.

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Get Social

You can't be a master of social media until you, well, get social.

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Fill in content gaps

Optimise Current Efforts

We assume you know what a hashtag is and how to use it — but in case you don't, there's a fun little cheat sheet below.

It's essential to familiarize yourself with the basics of social media before you do more advanced things, like buy ads and market with bots.

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